David McConnell started the California Perfume Company (CPC) in 1886. Today the company is known as Avon, which he named after his favorite playwright William Shakespeare, and Stratford on Avon.
The first TV commercial advertisement was by the Bulova Watch company on July 1, 1941. The watch company paid $9.00 for an announcement that was 10 seconds long.
About 85% or product warning labels on household products are inadequate.
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